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Management: Definition, Meaning and Characteristics
Different people have defined the term ‘Management’ differently, and rightly so, as it’s not a scientific concept having fixed principles and characteristics. Some people call it an art, a few strongly believe its developing as a scientific concept, other believes it encompasses a range of functions, from planning to controlling. So, with so many different [...]
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Public Relations(PR): Why is it important for organizations?
Public Relation is often confused with advertising. It is, however, a distinct branch of communication and involves informing and educating the public about the activities or philosophy of an organisation. Some companies have their own PR departments, while others appoint consultants or agencies specializing in the job. The keyword is communicating the company’s point of [...]
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